How we make money
Affiliate commission, disclosed on every row, never affecting the order.
When you click through to a shop from here and buy something, that shop may pay us a percentage of the sale. You pay exactly the same price as if you had gone to them directly. That is the entire business model. There is no subscription, we do not sell advertising space, and we do not sell data about you - we do not collect any.
What we earn, shop by shop
This is the same number shown on every product page, next to every shop. We publish it here as well so it can be checked in one place.
| Shop | We earn | Notes |
|---|
How affiliate tracking actually works
Affiliate marketing runs on last-click attribution. When you click a tracked link, a small marker is stored by the shop’s tracking system saying who sent you. If you buy within a set window - often 30 days - whoever’s marker was last set gets the commission. Last click wins, and it takes the whole fee.
That mechanism is easy to abuse. You can wait until someone has already chosen a shop, already filled their basket, and then quietly drop your own marker over the top of whoever actually persuaded them. The sale happens either way; the commission moves to you. That is what a browser extension was very publicly caught doing in December 2024, and it is the reason this industry now has rules about it.
We only earn when you click
Our marker is set only when you click through to a shop from this site - never in the background, and never on a shop page you reached some other way. If a blogger, a forum post or a cashback site sent you to a shop and you buy there without clicking through us, their marker stands and they earn the commission.
What money never does
Commission does not affect the order of results, ever, at any position, including tie-breaks. The sorting rule is published in full on how we rank, and the code that implements it is a single function so there is only one place it could be broken.
We do not accept payment for placement, we do not hide shops that do not pay us - several of the shops we list pay us nothing at all, and they are ranked by price like everyone else - and we do not remove a shop for offering a lower price than a shop that does pay us.
Questions
If anything here is unclear or looks wrong, write to . Corrections to this page are the ones we most want to receive.